Cookie Policy

WHAT’S A COOKIE?

 

A “cookie” is a piece of information that is stored on your computer’s hard drive and which records how you move your way around a website so that, when you revisit that website, it can present tailored options based on the information stored about your last visit. Cookies can also be used to analyse traffic and for advertising and marketing purposes.

 

Cookies are used by nearly all websites and do not harm your system.

 

If you want to check or change what types of cookies you accept, this can usually be altered within your browser settings. You can block cookies at any time by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.

 

Third parties, including Facebook, may use cookies, web beacons, and other storage technologies to collect or receive information from our websites and elsewhere on the internet and use that information to provide measurement services and target ads. 

Users can opt-out of the collection and use of information for ad targeting. Please see opt out information below.

 

 

HOW DO WE USE COOKIES?

 

We use cookies to track your use of our website. This enables us to understand how you use the site and track any patterns with regards how you are using our website. This helps us to develop and improve our website as well as products and / or services in response to what you might need or want.

 

Cookies are either:

Session cookies: these are only stored on your computer during your web session and are automatically deleted when you close your browser – they usually store an anonymous session ID allowing you to browse a website without having to log in to each page but they do not collect any personal data from your computer; or

Persistent cookies: a persistent cookie is stored as a file on your computer and it remains there when you close your web browser. The cookie can be read by the website that created it when you visit that website again.

 

Cookies can also be categorised as follows:

  •     Strictly necessary cookies: These cookies are essential to enable you to use the website effectively, such as when buying a product and / or service, and therefore cannot be turned off. Without these cookies, the services available to you on our website cannot be provided. These cookies do not gather information about you that could be used for marketing or remembering where you have been on the internet.

 

  •     Performance cookies: These cookies enable us to monitor and improve the performance of our website. For example, they allow us to count visits, identify traffic sources and see which parts of the site are most popular.

 

  •     Functionality cookies: These cookies allow our website to remember choices you make and provide enhanced features. For instance, we may be able to provide you with news or updates relevant to the services you use. They may also be used to provide services you have requested such as viewing a video or commenting on a blog. The information these cookies collect is usually anonymised.

 

 

 

Cookie use and opting out

 

Third party websites and platforms

Your use of third party websites and platforms such as Twitter, LinkedIn and Facebook, and the privacy practices of these platforms, are governed by separate terms, conditions and policies for which Squarestar Digital is not responsible. You should review Twitter’s and Facebook’s terms, conditions and policies where you will find more details on how information about you is used on their platforms and how you can set your privacy preferences.

 

You can find more information about the individual Cookies we use and the purposes for which they are used here below:

 

Cookie Type       

 

Tawk USE: Our online chat service

TawkConnectionTime

Session Cookie

__tawkuuid

Third-party (6 months)

Tawk_58906e4ef1b57c0a05cea6e4

Third-party (6 months)

 

Google Analytics

 

_ga

This Cookie is placed by Google. It enables Squarestar Digital to learn information about our users use of the Squarestar Digital website such as the time of visit, the pages viewed, whether the user has visited before and the website visited prior to visiting the Squarestar Digital website. 

 

To opt-out please see https://tools.google.com/dlpage/gaoptout

 

Twitter Conversion Tracker

 

uwt.js

This Cookie is placed by Twitter. It enables Squarestar Digital to learn how our users have interacted with Squarestar Digital advertising served to them on Twitter. It also enables Squarestar Digital to identify users who have used their mobile device to view Squarestar Digital advertising on Twitter and later came to the Squarestar Digital website on a desktop computer. 

 

To opt-out please see http://optout.aboutads.info/#/

 

Facebook Pixel

 

fbevents.js

This Cookie is placed by Facebook. It enables Squarestar Digital  to measure, optimize and build audiences for advertising campaigns served on Facebook. In particular it enables Squarestar Digital  to see how our users move between devices when accessing the Squarestar Digital  website and Facebook, to ensure that Squarestar Digital ’s Facebook advertising is seen by our users most likely to be interested in such advertising by analysing which content a user has viewed and interacted with on the Squarestar Digital  website. 

 

To opt-out please see https://www.facebook.com/ads/preferences

 

LinkedIn Insight Tag

 

LC1

This Cookie is placed by LinkedIn. It enables Squarestar Digital  to measure, optimize and build audiences for advertising campaigns served on LinkedIn. In particular it enables Squarestar Digital  to see how our users move between devices when accessing the Squarestar Digital  website and LinkedIn, to ensure that Squarestar Digital ’s LinkedIn advertising is seen by our users most likely to be interested in such advertising by analysing which content a user has viewed and interacted with on the Squarestar Digital  website.

 

To opt-out please see https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out

 

Pop Up

cookieAccept

This Cookie is placed by Squarestar Digital . It is used to record when a user of the Squarestar Digital  website has viewed the Cookie notice to prevent it re-appearing on return visits.

 

HubSpot

 

__hs_opt_out

 

__hs_do_not_track

 

hs_ab_test

 

<id>_key

 

hs-messages-is-open

 

hs-messages-hide-welcome-message

 

__hsmem

These cookies are placed by HubSpot and are essential for the daily operations to which do not require consent. For further information about HubSpot cookies please see: https://knowledge.hubspot.com/articles/kcs_article/reports/what-cookies-does-hubspot-set-in-a-visitor-s-browser

 

Most of our cookies expire within 30 days, although our analytics cookies may persist for 1 year.